Online Facebook Ads Tutorial


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Online Facebook Ads Tutorial

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Murat Ova
2 days (10 hours)
15 people


Course Program

How to use Facebook Ads, how do Facebook ads work?
What are the types of Facebook Ads campaigns? What kind of targeting is done?
Which details should you master in Facebook Ads panel navigation?
What are Facebook Ads campaign metrics and how should they be analyzed?
Special tactics and suggestions from Murat Ova to maximize the efficiency of your Facebook Ads.

Note: 3. At the end of the week, you will be able to put what you have learned into practice with a comprehensive Facebook Ads Workshop and evaluate the final tips in groups of 5-6 people. After the workshop, each group will share their outputs and you will have the opportunity for deeper discussion.


At the end of the online training, you will receive a certificate of participation from Kolektif Academy.

Prerequisites & Requirements

You do not need to have any prior experience to take the training.

Who is Murat Ova?

12 years experienced full stack engineer, quantitative analyst and marketing scientist.

It develops artificial intelligence-based decision support systems with human nature-oriented customer experience and profit maximization-oriented marketing experience for the complex growth goals of large enterprises in the digital world.

He has worked as a lead consultant, full-stack project manager and trainer in the digital channels of Apple, Tesco, L’oreal, Carrefour, Netflix, Boyner, Doğan Group, DeFacto, ETS Tur, Morhipo, Anadolu Group, Trendyol and many other FMCG/Retail/Service/E-trade brands. He has served as Marketing Director and similar executive roles in major marketing technology companies in Turkey.

In the past years, he has worked as an invited expert in the World Wide Web (W3C) consortium for 4 months, the first and only member of the consortium from Turkey in the past. He has taught Data Analysis, Behavioral Economics and Marketing Theory as a guest lecturer at universities in Turkey and abroad (Boğaziçi University, Hebrew University of Jerusalem, etc.).


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Additional information


Murat Ova